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    How to Optimize Emails for Accessibility – Checklist & Guidelines

    Email is the most widely used digital marketing platform. It has a user base that exceeds 4.3 billion! A lot of companies use them – your local deliveries, write my essay for me UK services, governmental structures, and a lot more.

    It is the most accessible channel for marketers to contact their customers and leads. But how does a subscriber understand bulk/transactional emails you send? This is what email accessibility is all about. Making your emails accessible to all subscribers will make them more useful and easy to understand. ClickSend’s mail-to-SMS gateway service is a good option if you want to make your emails as user-friendly as possible. Send an email, and it will be sent to your recipient as a text message. By doing this, you can eliminate the need to use email addresses that could bounce and instead send your email directly as an SMS to your customers.

    We spend a lot of time optimizing email. As an email marketing agency, we are full-service, so I thought this article would be of benefit to the community. Here is the email accessibility checklist that is simple and effective. Let’s get started.

    Also Read:

    Email Accessibility: Why is it a core part of email strategy?

    A variety of benefits can be gained from creating an accessible email design. Mailchimp Templates This allows you to make your email more accessible for people of all backgrounds. If your website has a lot of visual content, blind people may find it difficult to understand. What happens if your emails aren’t accessible? While reading emails can be a simple solution for some, it is not for everyone.

    Prioritize Subject Line and Preheader Text Readability

    Your subject line, preheader text, and email signature are the first things subscribers see when they receive your email. Accessibility initiatives should therefore begin right there. Use simple, conversational language and be as descriptive as possible. Avoid using abbreviations and jargon, as they are not necessary for everyone to understand.

    The same applies to emojis in your subject line. They can make your message less accessible.

    Image Optimization

    A common problem is poor image optimization, which can make emails inaccessible. Start by adding alt text in all rich multimedia to your email templates. It helps screen readers understand the images and GIFs. Avoid sending images-only email messages. This will make your message hard to read for people with disabilities.

    Make your email copy easy to read

    How to Optimize Emails for Accessibility
    How to Optimize Emails for Accessibility

    These design tips will help you make your email easy to read for people with different visual abilities. First, keep your copy brief and concise. Americans average a reading level of around seventh- or eighth grade. People with visual impairments will need to read simpler text. This is best achieved by avoiding complex or unreadable text. Make your sentences brief and concise.

    People with physical disabilities should consider the format of their email text. To make it easier to navigate, increase the font size.

    Design Language

    Mobile Friendly Emails

    To make your email easily accessible to everyone, it is important that there is enough space. You can also underline hyperlinks for accessibility. This will make it easier to locate them for users. Users will be able to click them more easily. Tables can be used to make emails that are easily read by recipients with visual impairments. Your buttons should be large. This will allow people with disabilities to access the buttons easier. The buttons should be large enough to be easily accessed. Even smaller buttons will be easier to read with larger text.

    Use Larger Font Sizes

    Make sure your font size is at least 14px. WAG2.1 guidelines prohibit using text sizes less than the default for your user agent. Email designers work in pixels so it is more difficult to find the perfect size for everyone. Therefore, we recommend that you use a font size of at minimum 15 PPI.

    Be sure to include a line height of at least 120% for the font size. For example, a text width of 14px must be displayed with a line height of 17. This will allow readers to scan your content faster. This will make it easier for readers with poor eyesight to read your email.

    Use the Correct Contrast Ratio

    Email accessibility can be affected by your contrast ratio. For some subscribers, a low contrast ratio can make it hard to read. This is particularly true if the text is not far from the background color. For standard text, a contrast ratio should be 4.5 to 1, and 7 for bold or large fonts. People with vision impairments will find it difficult to see colors that have a lower contrast ratio.

    Android vs iOS for Gaming: Which is Better in 2023

    Both Android and iOS have been fighting for supremacy for years now, and for all intents and purposes, it looks like things have reached somewhat of a stalemate. Some people prefer iPhones, while others prefer Androids. It’s just that simple. However, when it comes to specific functions such as gaming, there definitely is a winner between the two.

    In this article, we will be taking a look at which is better for gaming between Android and iOS, as well as going through a few of the pros and cons of each operating system to ensure that you can pick the perfect phone for you.

    Androids Usually Have Much Better Performance Metrics

    Boy playing games on android smartphone in the street
    Boy playing games on an android smartphone in the street

    The debate of Android vs iPhone is one that has raged on for far too long, and while most people think the two are equal in almost all regards, Android actually outperforms iPhone quite substantially when it comes to their performance metrics.

    Android’s are incredibly powerful, so much so that some games that are made for the Android operating system would barely be able to run if they were translated over to iOS.

    More power means more opportunity. If you are someone who wants to have the best possible gaming experience, then Android is going to be right down your street, and you may even end up being somewhat disappointed if you happened to choose an iPhone.

    When It Comes To Graphics, Android Takes The Cake Yet Again

    Android vs ios for Gaming

    If you thought that Android having better performance was bad enough, wait until you hear our next point. On top of just having better overall performance, Android often has much better graphics than iPhones, and this can be a massive factor if graphics happen to be of importance to you.

    Also Read:

    From playing fun flash games to dominating Fortnite, Android can just handle way higher graphical demands than iPhone, and the impact that this can have on your gaming experience is staggering.

    Of course, that’s not to say that iPhones have bad graphics. iOS can definitely hold its own against Android’s onslaught – but if you want the ultimate gaming experience, then Android is going to be for you.

    iOS Has a More Expansive Gaming Roster

    Apple iOS App Store Revenue

    Fortunately for iOS, there is one area where it happens to outshine Android, and this is with its game library. While both iOS and Android have a near-limitless number of games in their respective shops, iOS seems to be the preference for game developers, and this means that you just are not going to be able to play some games if you go with Android.

    Some of the best iOS games are incredibly popular, and if you want access to the highest number of quality games possible, then iOS is likely going to be your preferred operating system.

    Don’t get us wrong; there are still a plethora of incredible games on Android. However, in terms of sheer numbers, iOS manages to beat out Android by a landslide, and you are going to be heavily restricted in what options you have access to if you decide to go with Android.

    Saying this, this isn’t likely always going to be the case. iPhone’s new move to charge developers to advertise their apps is likely going to cause many companies to shift over to Android, and when/if this does happen, then going with Android will become the obvious choice when looking to buy a gaming phone.

    Nevertheless; Apple wins when it comes to the games that each company offers, and if you want to get access to some of the most popular games in the mobile scene, then going with iOS is a must.

    Were you surprised to find out that Androids actually have more than just a few noticeable advantages over iPhones when it comes to gaming? If so, you are certainly not alone.

    In spite of the common belief that Android and iPhone are on a similar footing when it comes to technology/performance, Android actually beats iOS out in nearly all regards, and this means that any modern Android phone is going to be much more well-equipped for gaming than any iPhone made in a similar year. See you next time.

    What Makes THC Vape Pen Safer Than The Traditional Cigarettes?

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    It is a common belief that vaping is not safe. However, the fact is that this is not true, provided one uses a THC Vape Pen and does it correctly. Vaping has been proven to be much safer than smoking traditional cigarettes because it doesn’t produce tar or other harmful chemicals found in tobacco smoke.

    Here’s What Makes THC Vape Pen Safer Than Traditional Cigarettes

    THC Vape vs Cigerette
    THC Vape vs Cigerette

    1. There Are No Additives

    The main reason vaping is safer than smoking is the absence of additives and chemicals in traditional cigarettes. There are no additives or chemicals in vaping pens. When you smoke a cigarette, it burns up any kind of weed present in it and produces tar, smoke, ash, and other harmful substances. The process of burning up weed also produces carbon monoxide, which causes cancer cells to grow faster than usual.

    2. You Are In Complete Control Of How Much You Take

    Vaping is the way to go if you are looking for a safer alternative to smoking. When you smoke, you don’t have any control over how much THC enters your body. It’s entirely possible that some people could inhale more than they intended to and experience adverse side effects. Vaping allows for complete control over how much THC you take into your lungs; with vaping pens, this is especially true because the cartridges are pre-filled with cannabis oil.

    As long as you don’t vape too long or too hard (which can cause coughing), there will be no risk of overdosing on marijuana while using these pens. You’ll also know precisely how much THC is contained in each hit, so there’s no guesswork involved when deciding how many hits are necessary to achieve your desired effect.

    3. It Doesn’t Smell Bad

    One of the main reasons why people switch to vaping is that it’s much better for your health. But there are other benefits, like vaping discreetly and not worrying about the smell of weed.

    No one likes lingering smells and bad breath. When you smoke a cigarette, your clothes and hair will be filled with smoke particles that stay on your skin for hours after you finish smoking. These tiny particles stick around in the air and usually settle on everything in your house. With THC vaporizers, however, there’s no risk of this happening since there are no residual smells or chemicals left behind after use.

    4. It Is A Lot More Discreet Than Traditional Cigarettes Or Bongs

    Vaping girl. Young hipster woman vape e-cig at the vapeshop. Hip-hop style. Closeup
    Vaping girl. Young woman vape e-cig at the vape shop

    The main advantage of a vape pen is that it’s much more discreet than traditional cigarettes, bongs, and other cannabis devices. Vape pens are smaller, making them easier to carry around and use anywhere you want.

    If you want to use it at home or in the car without anyone noticing what you’re doing, there’s no problem. You can also vape in public without anyone noticing because the smell is not as strong as when smoking tobacco cigarettes or using another traditional hookah device such as a water pipe or hookah pen.

    5. No Smoke Inhalation

    One of the biggest differences between marijuana and tobacco is that the former does not produce smoke. Vape pens are no different, as they do not produce any smoke when you use them. This is good news for your health because cigarette smoke contains hundreds of harmful chemicals like tar, carbon monoxide, and heavy metals.

    Not only does this affect your lungs, but it also damages other organs in your body, like your heart and brain. No matter how much you love smoking weed or how many times you try to quit for good reasons, such as wanting to be healthier or saving money on cigarettes, there’s no denying that smoking anything still isn’t good for you. Many studies show how dangerous smoking can be on the human body over time, even with just normal usage levels.

    6. Convenience

    Vaping device - THC Vape E Cigarette
    Vaping device – THC Vape E Cigarette

    Unlike traditional smoking methods, the vape pen is much more convenient because you don’t need a lighter or matches. You can use it almost anywhere. Plus, they’re portable and can be taken anywhere you go. They’re perfect for when you’re out on a hike, camping, or even at the beach.

    You don’t have to worry about bringing along lighters or boxes of matches with you—and that’s not all: no more burning your fingers when trying to light up.

    7. The Electronic Version Isn’t Harmful To Your Health

    The vaping pen is a healthy alternative to smoking traditional cigarettes. Unlike traditional cigarettes, the vaping pen does not contain additives or other things that can affect your health if you use it frequently. You can control how much THC you want in your system by how long you inhale the vape smoke and blow it out of your mouth or nose. This way, you don’t need to worry about toxic chemicals entering your body when using such products.

    Vaping Vs. Smoking

    There is a commonly held belief that smoking is better than vaping. However, this is not true when it comes to cannabis. To understand why vaping is healthier than traditional smoking, let’s look at what happens when you light up a joint or cigarette.

    When you smoke a traditional joint, the THC contained in the plant matter interacts with your lungs and circulates through your bloodstream. This causes an increase in heart rate, which can lead to other health problems such as stroke or heart attack if done frequently enough over time.

    Vaping allows users to ingest cannabinoids without putting themselves at risk for any adverse health effects associated with traditional smoking methods like coughing up tar or inhaling nicotine.

    Potential Benefits Of THC Vape

    The health benefits of THC vape are immense. It also helps relieve stress, pain, sleep disorders, and appetite loss. Vaping is a better option than smoking cigarettes because it doesn’t produce smoke or tar-like traditional cigarettes.

    Vaping also contains fewer carcinogens than traditional smoking methods such as cigars or pipes. Additionally, vaping does not contain carbon monoxide, an extremely toxic gas that can cause lung damage and other serious health problems in people who smoke tobacco-based products all day long, every day, for years on end.

    Wrap Up

    Vaping, or using e-cigarettes and vaporizers, has been gaining popularity in recent years. This trend is likely to continue as more studies are done on the safety of these devices. The health benefits of THC vape may be worth trying for yourself.

    How to Choose the Best Web Hosting for Your Website in 2023

    Not many things are as important as your website or your online store nowadays in the world of business, and this won’t change soon. This is why making sure that this digital home of your company becomes even more efficient at attracting new prospects should be among your most important goals for 2023. When you are developing a website two of the most important steps are registering a domain name and securing the best hosting service for your needs. 

    Web hosting services are responsible for making websites accessible online. Namely, when a user enters your domain name into a browser, the hosting provider sends the user a copy of your website. This however doesn’t mean that your website is found by its domain name. In reality, it’s through its IP address. 

    How to Choose the Best Web Hosting Service 

    Your website will be hosted by the service provider, who will also ensure that the server is always online and secure from cybercriminals so that it can store and offer your content to visitors. Choose a reliable service provider, one with a great reputation, who has been around for while and can help you out whenever you run into trouble.

    How to Choose the Best Web Hosting? Web Hosting Servers
    How to Choose the Best Web Hosting? Web Hosting Servers

    One difference between hosting companies is the type of services they provide. For instance, some can offer you a dedicated IP address, whereas others a shared IP address. Unlike shared IP addresses, which are common strings assigned to multiple websites, dedicated IP addresses are unique for different websites. Some of the benefits of choosing a company like Seohost, which will provide you with a dedicated IP address include better SEO, better protection against data breaches, better performance and speed, smaller risk of getting your IP address blacklisted, safer file transfer, the ability to type in the IP address to visit your website, and so on.

    Companies that provide hosting services frequently provide various hosting packages that include extra features. SSL certificates, corporate email, databases, automatic backups, software installation, domain registration and transfer, and so forth—are typically included regardless of the plan you choose. 

    It’s important to give some thought to the specifics of your website before settling on a hosting provider. Some of the things to consider include how much space will it take, how many visits you receive at the same time, how will the traffic behave in different periods of the year, etc. Make sure that the hosting company you choose can meet your specific needs.

    Also Read:

    Types of Web Hosting

    To continue the analogy of your website as your company’s digital home, we can say that the hosting you choose is the office space from which you operate, along with its size, security, and efficiency. Here are some of the types of hosting you can get. 

    Dedicated Server

    Dedicated hosting provides you with an entire server at your disposal, where you are free to set up and run your own websites and manage your content and data. As a rule, it comes at a heftier price tag, and typically it’s a better choice for major organizations with extremely busy websites. 

    Shared Hosting 

    In addition to being the most frequent, this hosting model is also the most cost-effective. It’s all about dividing and conquering when it comes to web hosting. Everything is pooled together in this setup, including CPU, RAM, disk space, monthly traffic, database access, network bandwidth, IP address, and so on. This, however, doesn’t mean that you can’t have a dedicated IP address. It’s great for startups, micro-businesses, and individual web pages. 

    Virtual Server (VPS) 

    In this case, you continue to share the server but do it in a partitioned fashion. Because you have your own dedicated portion of the server’s memory and processing power, you may effectively share the server while not the resources. It’s perfect for expanding businesses with multiple websites, a steady stream of visitors, and an online store. 

    Cloud Hosting

    With this hosting setup, your website’s data is spread over multiple machines. All of the data is stored on multiple servers so that if one goes down or becomes overloaded, the data may be accessed from another. This makes the hosting scalable, as you can add or decrease the resources as needed. It’s an option for websites that have peaks in traffic during some times of the year and less traffic during others. 

    Conclusion

    Best hosting services
    Best hosting services – How to choose the best web hosting

    Companies will continue to rely on the user experience, safety, efficiency, and overall performance of their website in 2023, which makes choosing the right hosting company a priority. Aside from the necessary space and monthly transfer, some of the most important things you should look for in a hosting company include a simple interface, the safety of your company’s and your visitors’ data, and overall reliability.

    Top 10 Cryptocurrency Wallet Trends for 2023

    Are you also the one who wants to invest in cryptocurrency? Then you have reached the appropriate place. Here are the top 10 cryptocurrency wallet trends for 2023 you must look into.

    A cryptocurrency wallet is a part of a software program that retains both public and private keys, letting users transmit, receive, and keep digital currencies. There are now many more crypto wallets available, which has increased demand for trustworthy crypto wallets and trustworthy e-wallet creation companies.

    The worldwide crypto Wallet market size was valued at around $252 million in 2021 and is anticipated to expand to around $686 million by 2028 with a compound annual growth rate of roughly 24.2% between 2022 and 2028.

    This blog will focus on crypto wallet trends for 2023. Here are the top 10 trends in crypto wallets that you can see shortly.

    List of Top 10 Cryptocurrency Wallet Trends for 2023

    Here is the detailed list of the top 10 cryptocurrency wallet trends for 2023.  Let’s see each of the trends one by one in detail.

    1. Introduction of Loyalty Program

    Service providers can anticipate using a variety of necessary offers to draw customers because there are more crypto wallets and consumers overall. One of the effective marketing strategies that generate positive outcomes for various organizations is the loyalty programme.

    Suppliers of crypto wallet development are most likely to employ this strategy to increase the possibility of user-based users in 2023.

    2. Transnational Remittance

    Trader using bitcoin crypto payment service app with mobile phone - Cryptocurrency trend technology
    Trader using bitcoin crypto payment service app with mobile phone – Cryptocurrency trend technology

    Transnational payments include transmitting money or conducting long-distance business globally. For anyone who wishes to pay the least amount of money in fees while sending as much money as possible to their family and friends, the cryptocurrency appears to be the answer.

    In 2019, we observed several platforms that support diverse migrant workers from various places by helping them to quickly and cheaply make money. 

    According to Statista, the global remittance business is predicted to grow to $1,035 trillion in 2022 and $1.413 trillion in 2025. As a result of the increased benefits to the world economy, demand for the creation of crypto wallets will increase.

    3. Increasing Number of wallet users

    We have witnessed the widespread acceptance of cryptocurrencies over the last two years. The overall number of wallets is currently 36 million, and the number is growing, according to reports made public by a variety of sources.

    According to analysts, this technology will continue to be utilised, and there will be a rise in the Number of cryptocurrency users. There are many companies that offer E-Wallet App Maintenance Services, and you can opt for them. 

    The Number of people using crypto wallets has exploded over the past three years, according to Statista, and this increase will only continue to accelerate in the coming years.

    4. NFC-Enabled Wallet

    A person paying through smartphone using NFC enabled Cryptocurrency Wallet
    Person paying through smart phone using NFC Enabled Cryptocurrency Wallet

    Data may be exchanged immediately between wireless devices thanks to a technology called near-field communication. It will undoubtedly become a popular trend in cryptocurrency wallets as it gives consumers numerous advantages by utilising crypto wallet-building services.

    The crypto payment gateway removes the anonymity of who you’re dealing with while maintaining your customer’s preference for it.

    For buyers and sellers of cryptocurrencies, technology has produced a number of impressive results. Thus, the entire trade process becomes more effective. Additionally, it enables money transfer much more straightforward than the usual techniques used by wallet users.  

    This method runs off of a smartphone, which must be close to the location where you wish to make the payments. Since its introduction, the NFC wallet has become more and more well-liked, and it is anticipated that by 2023, all crypto wallets will be equipped with this technology.

    Also Read:

    5. Global consolidation of the crypto wallet market

    Most of the cryptocurrency business as a whole has been taken over in recent years by a Crypto Cellular Wallet. Numerous promising trends from this year suggest that the worldwide consolidation of the crypto wallet sector will probably happen shortly. Many providers and users of cryptocurrency wallets are hoping for this to occur. 

    More outstanding solutions that offer ways to embrace this technology demonstrate the more fundamental expansion of Cryptocurrencies. Numerous analysts anticipate that this development will move to the underlying surface.

    6. KYC/ AML enabled internal checks

    KYC/AML verification is one of the elements in the cryptocurrency market that is gaining a lot of popularity. A geographically based KYC/AML verification confirms the users’ actual identities.

    All wallet solutions that enable payments through crypto exchanges will eventually have this feature. If you want to build a Mobile Wallet App, you must hire the best ewallet development company. 

    It will function as an inner gateway to verify users while processing withdrawals or other transactions through the cryptocurrency wallet.

    7. Wallets likely to replace exchanges

    That’s relevant since everyone is searching for new ways to perform more transactions privately. The concept of using a cryptocurrency wallet in place of an exchange platform for transactions has been suggested.

    We can also aim for sufficient wallet platforms to provide users with sales and purchase options. As a result, there will likely be a greater need for bitcoin wallet development services.

    8. Switch to non-custodial from Custodial wallets

    It might significantly alter how digital assets are now managed. The key of a user is kept on a custodian wallet’s server. A non-custodial wallet, on the other hand, gives its users complete control of their keys and money.

    The cost to build ewallet app depends on various factors like app complexity, features, functionality, etc.

    Users have been compelled to migrate frequently from custody-based wallets to non-custodial wallets in recent years, and the same is predicted in 2023.

    9. The mainstreaming of DeFi

    DEFI or decentralized finance concept - Cryptocurrency Wallet Trends
    DEFI or decentralized finance concept

    The DeFi (Decentralised Finance) apps have most likely attracted the attention of the crypto community. Standard accounting transactions are carried out on the blockchain.

    Smart contracts are typically used to facilitate these transactions. Additionally, there is no requirement for financial middlemen, unlike traditional payments or transfers.

    10. Diversification

    Using “stablecoins” with values fixed to central bank currencies (such as the US dollar and comparable currencies) and better wallets that make it simpler to transfer and exchange tokens are other ways that cryptocurrencies are becoming more user-friendly.

    There are signs that these strong tendencies will eventually merge. It is anticipated that Ethereum applications will be supported to some extent by China’s electronic payments system for digital currencies.

    Paypal now enables US users to purchase Bitcoin using their Paypal accounts, and it will soon allow for Bitcoin payments using Paypal.

    Final Thoughts

    We anticipate that future trends will be more promising given all the above-mentioned anticipated cryptocurrency wallet trends in 2023. There will likely be a significant increase in the Number of users of crypto wallets as security standards become more potent and more effective.

    However, if you want to build a crypto e-wallet app, hire an ewallet development company to assist you in the process.

    It is crucial to keep an eye out for trends in cryptocurrency wallets, given the explosive rise of cryptocurrencies in 2022. One might anticipate the emergence of a more clearly defined regulatory framework with the single-minded goal of bridging the crypto sphere with established financial institutions.

    However, cryptocurrency will become standardised. Therefore, one must take the chance.

    Author:

    Tarun Nagar is the Founder & CEO of Dev Technosys, a global-ranking cryptocurrency development company. With 10+ years of experience in enabling then Startups which are now global leaders with creative solutions, he is differentiated by out-of-the-box IT solutions throughout the domain. He is known for his visionary qualities and adaptability to technology and trends, passionate as he is in every aspect dedicated to making IT simple, accessible and approachable for business enterprises.

    Tips and Tricks to Rapidly Increase Organic Traffic

    If you are running your own business, you have to have a website. More than that, you must have a good website to get noticed by potential clients and the general public. Still, your troubles don’t stop with a website – you also have to think about ways to attract people to visit it. Bonus points if people who actually visit your website also linger for a while and perhaps even place an order or make a purchase. Here’s how you can increase organic traffic on your website.

    How to Increase Organic Traffic?

    Be Consistent

    If you’re looking for better website performance and more visits (that will convert to more sales), you have to understand how important it is to be consistent. Create a rhythm, publish articles, blogs, and even photos on different days until you find what’s best for you and your business. Blogging consistently is imperative for building your online presence and credibility, so creating a solid content plan should be helpful. Of course, never sacrifice quality for quantity, and never publish subpar content just so that you can stay on schedule. One blog post every two weeks is a great start, and depending on your niche and the amount of material you have available, you can even blog weekly.

    Also Read:

    Top-Notch UX

    The way your website looks and performs is the biggest part of good user experience (UX). The better your UX is, the better your increase organic traffic will be too. Search engines love nice and neat websites that are easy to navigate and will place such sites very high on their results pages. Google, in particular, is paying close attention to the way your website retains visitors. This is why your loading speed should be great and your interface minimalistic and uncluttered. If you fulfil these requirements, visitors will be more likely to linger, browse, and even make a purchase/book an appointment. Of course, if Google notices that people are leaving your websites faster than coming in, you will be ranked lower.

    Attractive Design

    Since you should build your website so visitors find it easy and informative, you have to employ a good designer (or an entire team of them). It’s also good to look into design teams from your area. So Australians could look into getting an agency for graphic design in Perth and specializing their services. Of course, if you’re operating globally, you’re going to have different requirements, so make sure you air all of this out with the agency first. It should also go without saying that the website you designed should also be optimized for mobile devices, not just desktop computers and laptops. This is because more and more people are browsing the internet from their phones, so a well-optimized website will draw their attention and make it easy to find what they’re looking for.

    Create Topic Clusters

    In recent years, business owners have been learning a lot about keywords and what specific keywords can do for their businesses. Instead of building content around specific keywords, we recommend that businesses focus more on topic clusters instead. This means putting together several different keywords and creating content that perfectly rounds up a topic. For example, “How to mount a TV” should include keywords connected to certain parts, the TV itself, necessary tools, and the entire process. While this might be more difficult to pull off, creating topic clusters gives you more opportunities to create quality content and attract more visitors to your website.

    The Importance of Organic Traffic

    SEO - Increase Organic Traffic

    Last but not least, we would like to round up the story with the basics: why organic traffic matters so much in the first place. There isn’t a single effective tool that will measure success for different kinds of businesses. It’s important to focus on individual (and often vastly different) goals and see how you fared regarding each one. Generating sales is a goal that most businesses seem to share. In order to achieve this, it’s imperative that you increase organic traffic on your website and optimize it accordingly. Users who stumble upon your website when looking for something specific and decide to buy it from you will also come back. In essence, generating and increasing organic traffic means getting more sales in the long run.

    It’s safe to say that in today’s day and age, your business is irrelevant if you don’t also have a great website. It doesn’t matter whether you’re a candle maker or you have your own tech startup; a good website with loads of organic traffic will bring you exposure and more work, and help you grow the business further. An effective web presence is a huge plus and necessary today, so don’t hesitate to invest money in SEO.

    Impact of Sexual Harassment Training on California Workplace Culture

    Research shows that educating employees can have a positive impact on workplace culture. It can signal to employees that an organization does not tolerate harassment, and can create a sense of inclusiveness and safety. However, it is important to note that education alone is not a complete solution to the problem.

    Regardless of the approach used to prevent sexual harassment, workplace cultures are often shaped by the leadership of a company. Research has shown that workplaces with high percentages of women in management are more likely to have fewer incidents of workplace abuse. In addition, a company’s leadership style can influence the resilience of its employees.

    Training about sexual harassment is geared towards increasing employee attitudes toward the issue and the belief that their workplace will take workplace abuse seriously. However, there is limited research that supports this assumption. In one study, men who underwent mandatory education did not become more knowledgeable than those who had not undergone such training.

    In order to achieve lasting results in preventing sexual harassment, education must go beyond legal requirements. It should also cover issues of civility in general and teach bystanders how to intervene when they see harassment taking place. It should also teach employees how to act if they witness harassment. It should also encourage women to speak up.

    Sexual harassment occurs when an individual is negatively affected by someone in authority. This can include requests for sexual favours, sex, or an intimate relationship. This can affect a person’s work performance and create an intimidating or hostile work environment. This behaviour violates the federal law of discrimination, known as Title VII (www.eeoc.gov/title-vii).

    Requirements

    The state of California requires employers with five or more employees to provide sexual harassment prevention education on a regular basis. This training must be at least two hours long for supervisors and one hour for other employees. The education must be provided to new employees within six months of hire, and it must be repeated every two years for existing employees.

    Training materials must be available in the trainee’s native language. California has implemented several laws against workplace abuse, including Title VII of the Civil Rights Act of 1964. This law prohibits discrimination based on sex, gender, and sexual orientation, and covers private employers and public entities.

    In addition, the California Fair Employment and Housing Act prohibits sexual harassment. These laws provide employers with an important tool in their fight against workplace violence. It is imperative that employers follow these laws. Moreover, companies must have a written policy prohibiting workplace abuse.

    Sexual Harassment Training in Workplace

    Such policies will help employees understand what is acceptable behaviour, particularly for new employees. Employees should have access to the policy during their first week of employment. By the end of the year, the city of Chicago will impose additional requirements pertaining to workplace abuse prevention.

    Side effects

    The economic and social costs of workplace abuse are considerable. Victims often face emotional and physical injuries need time off from work and experience lower motivation and job performance. According to an AAUW survey, 38% of harassed women left their jobs and 37% reported that the harassment had negatively affected their career progression.

    Studies suggest that the media’s spotlight on sexual harassment is encouraging more companies to adopt these education programs. However, there is a growing body of evidence showing that such education is ineffective in changing attitudes or reducing workplace abuse.

    Ineffective training programs can also create harmful stereotypes and attitudes about harassment. Some research shows that bystander education can increase the likelihood of a victim speaking up and filing a complaint. These programs are aimed at increasing the number of bystanders who can intervene, thus reducing the likelihood of victim blaming.

    One of the biggest impediments to the effectiveness of workplace abuse prevention training is employee resistance. To overcome this, click here to learn what to do. They must also make sure that their learners are engaged with the material and address objections they may have.

    Finally, they must provide support to managers and supervisors so they are more prepared to handle sexual harassment conversations and take action when they do happen. The MIT Embeds Office was the first major company to tackle the problem of workplace abuse.

    Another study found that workplace abuse can affect the work satisfaction of employees and decrease morale. In addition, it leads to low productivity and a high level of absenteeism. It is also a major cause of stress and unhealthy eating habits. Ultimately, everyone loses when sexual harassment is present in the workplace.

    Not only do employees experience psychological and physical trauma, but employers incur high legal costs for defending claims. Unfortunately, companies rarely punish harassers for their misconduct, and in some cases, they are more likely to mandate training for employees in order to avoid lawsuits.

    5 Employee Rights You Need To Know

    Every employee has the right to be heard in the workplace. Employee rights are available to all staff, from upper management down the management chain. However, it can be challenging to grasp our rights sometimes, mainly when they have yet to be effectively communicated.

    You may have considered hiring more employees because your company has so much to do daily. But, by automating your office, you won’t have to worry about trying to do so much, and your employees won’t have to take on extra responsibilities.

    Contact HKM if you are wondering what rights you have when encountering a problematic office situation. We’ve compiled a list of five employee rights that all employees should know to help you understand where you stand.

    The Right To Keep Copies Of Documentation Signed By You

    Businesswoman Scanning Documents - Employee Rights You Need to Know
    Businesswoman Scanning Documents – Employee Rights You Need to Know

    How many individuals remember the stack of paperwork signed when they first started their job? You may have agreed not to work for a competitor, not to communicate with the company’s clients and vendors, or to leave your employment position before the end of a year or two.

    Make a copy of everything you sign. It is your right to have copies of these documents. It provides both parties with the assurance that they are fully aware of their obligations and have agreed to abide by the stated terms and conditions.

    The Right to Workplace Saftey

    The Occupational Safety and Health Act significantly reduced workplace hazards in the United States. The legislation established several safety-related regulations, including sector guidelines for construction, maritime, and agricultural jobs.

    The act also contains a “General Duty Clause” that restricts any employment practice that poses a clear risk to workers.

    Also Read:

    You Have The Right To Unemployment Benefits

    The unemployment insurance program is a joint federal-state program, despite each state having its agency. States manage unemployment payments but must adhere to strict federal guidelines.

    Individuals must be unemployed for reasons beyond their control, such as a layoff or firing, and must meet state-specific requirements to qualify for payments.

    Workers can usually receive benefits for up to 26 weeks, though payments are sometimes extended during economic downturns.

    The Right To Not Be Discriminated Against In The Workplace

    Discrimination in Workplace - Employee Rights

    Discrimination includes age, disability, sex, race, sexual orientation, and religious beliefs, among other things. Direct or indirect discrimination is prohibited in the workplace. Direct discrimination occurs when an individual is maltreated because of a specific characteristic or reason.

    The Right To Report Workplace Discrimination Or Safety Concerns Without Retaliation

    If employees disclose sexual harassment (gender-based discrimination), their employer or work colleagues shouldn’t mistreat them (this is illegal).

    Alternatively, suppose an individual acts as a whistleblower, reporting suspected violations of the Occupational Safety and Health Act or other questionable acts. In that case, they cannot be fired or otherwise unfairly targeted due to their actions.

    Nowadays, American workers have various legal security measures to ensure a minimum wage and protect them from workplace hazards, among other things.

    Consider employing an employment attorney if you feel your employer is violating your rights.

    Important Ways to Keep Your Online Audience Engaged

    Audience engagement causes growth. However, it can be difficult to achieve high engagement rates without proper guidance.

    Social media, for instance, has dominated the marketing world. With a huge number of monthly users, it’s not surprising that marketers are now focusing on building strategies around different SMM (social media marketing) channels.

    It can sometimes be difficult to create an environment that encourages interaction between you and your audience. This article will cover the essential tips to increase engagement with your online audience, keeping them interested in what you have to say and offer.

    Keep Your Online Audience Engaged

    Know the Right Time to Post

    Apart from choosing the right platform for your content, you need to know when is the right time to post. This largely depends on several factors.

    Consider the time zone of your target audience. If you’re trying to reach people in multiple time zones, you’ll need to take that into account when choosing the right time to post your content. Also, think about the type of content you’re sharing. If it’s something timely or news-related, you’ll want to post it as soon as possible. On the other hand, if you’re sharing something that’s more evergreen or doesn’t have an expiration date, you can afford to be a little more flexible with your posting time.

    Take a look at your own social media usage patterns. Find out when are you most active on social media, and when you tend to see the most engagement from your followers. Use this information to help you determine the best time to post on social media for your specific audience and goals.

    In addition, the platform of your choice plays an essential role. For instance, the best time to post on TikTok varies depending on what day it is. If you’re not aware of this you might miss the busiest interval, which will cause your engagement rate to drop.

    Follow the Latest Trends

    With social media being such a big part of people’s lives, it’s important to make sure that your brand is staying up-to-date with the latest trends. By doing so, you’ll be able to more effectively engage with your audience and keep them coming back for more.

    One of the best ways to stay on top of social media trends is to follow influencers in your industry. These are the people who are setting the trends and driving the conversation. By following them, you’ll be able to stay ahead of the curve and ensure that your brand is always relevant.

    Another great way to increase social media engagement is to provide valuable content. This can come in the form of blog posts, infographics, or even video content. Whatever you provide, make sure that it’s something that your audience will find useful and interesting. If they see that you’re providing value, they’ll be more likely to engage with you.

    Connect With Your Audience

    When it comes to online engagement, one of the most important things you can do is connect with your audience on a personal level. This means understanding their needs and desires and then catering to your content accordingly.

    One way to get to know your audience better is to actively interact with them. This could mean responding to comments and questions on your blog or social media channels. It could also mean hosting Q&A sessions or conducting surveys.

    The more you know about your audience, the better equipped you’ll be to create content that resonates with them. And when your content is relevant and engaging, your audience will be more likely to stick around, which is essential for building a successful online presence.

    Be Consistent

    In the beginning, your engagement rates will be low, and it’ll take a lot of time and effort to build a strong audience that likes, comments, and shares your content. People oftentimes get discouraged because of this, and they cut their journey short. But, they don’t know that consistency is the key to sparking up interest among the crowd.

    If you only share sporadically, or if the content you do share is all over the place, it will be hard for your audience to engage with what you’re sharing. They won’t know what to expect, and they won’t be able to follow along with your content easily. If you’re consistently sharing high-quality content that is relevant to your audience, they will be more likely to engage with it. Remain consistent and see the results.

    Bottom Line

    Engagement is essential if you want to maintain a successful online presence. By following the important steps in this blog post, you can keep your audience engaged and coming back for more. Remember, being consistent and implementing strategies that work will guarantee success.

    How to Connect NAS Storage in Xiaomi Mi Security Camera – 4 Easy Steps

    Xiaomi has recently launched its official app for managing security cameras. Let us look into how to connect NAS storage in Xiaomi Mi Security Cameras. This method should work with all Xiaomi Home Security Cameras, and the app might also work with security cameras from other companies. We are using a Windows system for this guide, so all the steps mentioned here are with respect to the windows os.

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    How to Connect NAS Storage in Xiaomi Mi Security Camera

    How to Connect NAS Storage in Xiaomi Mi Security Camera (2)

    Pre-requisites:

    Both the system and the cameras must be connected to the same WiFi network. Otherwise, the feature won’t work. Ideally, you should set this up with a low-power system which runs 24/7 so that the camera can save the footage. If your router supports a USB port, you can connect a portable hard disk or USB to share it on the Network. It’s not necessary to use a system that runs 24/7. The camera will save the files in the folder when the system is up and running again and connected to the network.

    Mi Home App. Download and install it on your device.

    Mi Home
    Price: Free

    Step 1: Create a Folder

    Open file explorer and navigate to the directory on your computer where you would like to save your files and create a folder. Rename the folder to something relevant like “MiSecurityFootages” or “SecurityCameraFootages”. This folder will be used to save all the clips from the camera.

    Step 2: Assign Permissions

    The next step is to assign permissions to the folder for it to be able to access and save the footage.

    • Right Click on the folder -> Properties.
    • Then, click on Sharing -> Advanced Sharing -> Share this folder
    • Click on Permissions, and under Permissions for Everyone, click on Full Control
    • Click on Apply and then OK.

    Assigning permissions is essential because it enables the folder to be shared through the network. If permissions are not assigned, the app won’t be able to detect the folder and you won’t be able to save the files on your hard drive.

    Step 3: Turn on CISF File Sharing Support 

    Search for “Turn Windows features on or off” on your computer and turn on “SMB 1.0/CISF File Sharing Support“.

    Without this, the cameras won’t be able to save the footage on the hard drive. Save the settings and restart your computer.

    Step 4: Configure the Storage on Mi Home App

    On your smartphone, open the Mi Home App and open the settings menu -> manage storage.

    Click on NAS Network Storage, and you should be able to see the shared storage.

    After completing every step you will successfully how to connect NAS storage in Xiaomi Mi Security Camera.

    If you can’t see the storage, try the following steps.

    1. In the settings, go to Network Status -> Sharing Options.
    2. Click on Private and turn on network discovery for all the network profiles.
    3. Click on Guest or Public and turn on file and printer sharing.
    4. Next, click on All Networks and turn on Password Protected Sharing.

    Now, back to the app. Navigate back to settings and NAS Network Storage and click on the storage.

    In the next screen, enter your username and password, which is your default Windows username and password and click on done.

    Navigate to the shared folder you created, and the setup is successful.

    You can adjust various settings, such as time intervals and video length.

    It will show “Transmission is normal” when the connection is stable and saving files in the shared folder.

    All the footage from the cameras will now display in the shared folder. Now you know how to connect NAS storage in Xiaomi Mi Security Camera. If you have any doubts or confusion, leave a comment!